Once upon a time, you could throw an ad up in the local newspaper that contained two lines of text (maybe coloured text, if you were lucky) and make bank. A friend of mine started sex work long before me. She would get SO MUCH work from these simple newspaper ads that she would double book clients, and then if they both arrived, she would tell one that she was running late and get him to wait in his car until she was finished with the other. It was an endless stream of clients willing to hand over their cash.
Now, escorts have magazine-worthy high-definition photos splashed across advertising directories, social media and their personal websites. There is no such thing as ‘too much’. Escorts live-stream from their incalls and share bookings on their Only Fans accounts. It’s easy to fall into the trap of thinking that the MORE you show, the MORE money you will make.
There is a race to be the most authentic, and clients encourage this by requesting ‘verification’ that an escort is a real live human being. Clients threaten that they won’t book unless the escort has a plethora of reviews and a back-catalogue of selfies. There’s so much pressure to show it all before you’ve even received any cash.
So, is it really necessary to show your face to be a successful escort?
This is a question I have been asked a lot, especially by escorts who are wanting to boost their income. They feel that business isn’t as good as they would like it to be, and perhaps showing their face would encourage more bookings.
While I don’t think there is ANYTHING wrong with being a face-out escort, I think showing your face only because you want to increase your income is a dangerous and ill-thought-out plan.
There’s a lot to consider before you show your face. And that’s not to say you shouldn’t show it. But you need to identify your ‘WHY’ and get really specific about it. What do you want to achieve by showing your face? If your only ‘why’ is because you want to make more money, then I want you to stop. And think.
Are there any other ways you can achieve the same result?
Perhaps showing your face is the only way you feel as though you can increase your income. And if that’s the conclusion you come to, after thinking long and hard, then go for it. But I want you to consider what you will do if you show your face and then you DON’T make more money. What is your back-up plan? Thinking about these things can be confronting, but it’s better to be confronted by these difficult questions now, rather than being slapped in the face by them later.
There are plenty of ways you can increase your income, without showing your face. Such as:
I want to challenge you to get creative before you take the step of showing your face.
If your ‘why’ is rooted in the belief that successful ~high-class~ escorts all show their faces (so you need to show yours to be successful), then I want you to throw that belief right into the bin where it belongs. Do not succumb to the pressure of showing your face, just because you feel like that’s what all the cool kids are doing.
Sure, you might see Escort X on Twitter showing her face and she is going on 7-day bookings to the Maldives and getting gifted Tiffany. But I want to remind you that Twitter is smoke and mirrors, and the comparison you are making is entirely false because what Escort X shows on Twitter isn’t her real life. Stop playing the comparison game.
What does success even mean? Success to me is earning my target amount doing only bookings during the day, so I can spend the evenings and weekends with my loved ones. Success to another person might be doing extended trips with clients overseas. There is NO standard definition of a successful escort, and you are free to create your own path in this world. Make your work work FOR you, rather than the other way around.
Photo by Unsplash.
Disclaimer: I cannot, and do not, speak for all sex workers. I speak from my experience of working in a legal brothel and as an independent escort in Australia. Where possible I try to be inclusive. However, I can’t relay every experience of sex work – especially if I haven’t experienced it myself. This blog is for entertainment purposes only.
Save yourself a whole lot of time (and frustration) by letting me write your copy. Think clear, concise brand messaging, words that prompt action and avoid clichés – I’m an expert when it comes to strategy and creating clever copy that speaks to clients.